Senior PR and Influence Manager (CDI) > Joboolo FR :
Lieu : paris
No Relocation Assistance Offered
Job Number171069 :
Paris, Paris, France
Who We Are
Colgate:
Palmolive Company is a global consumer products company operating in over 200 countries specialising in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition.
Our products are trusted in more households than any other brand in the world, making us a household name
Join Colgate:
Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet.
Guided by our core values-Caring, Inclusive, and Courageous-we foster a culture that inspires our people to achieve common goals.
Together, lets build a brighter, healthier future for all.
The Senior Global PR and InfluenceManager will be a vital member of the Global Communications team at Filorga.
This role demands extensive experience in public relations strategy, influencer marketing, and reputation management within a global environment.
The successful candidate will be responsible for defining and driving the global PR and Influence strategy to elevate brand awareness and advocacy.
Crucially, they will move beyond a traditional headquarters:
to:
market directive model, fostering deep collaboration and co:
creation with local markets to ensure initiatives are relevant, creative, and impactful.
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TYPE OF CONTRACT:
CDI
:
START DATE:
Q1 2026
OBJECTIVES
:
The primary objectives of the Senior Global PR and InfluenceManager are to:
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Improve brand notoriety and desirability by partnering with local markets to develop and deploy creative and innovative initiatives.
:
Shift the global:
local dynamic from guideline dissemination to active co:
creation, ensuring local nuances shape global strategies.
:
Increase the impact on User Generated Content (UGC), driving organic conversation and advocacy across social platforms.
:
Develop and refine the global seeding strategy, ensuring product placement reaches the right hands to maximize visibility and desirability.
:
Ensure all global PR strategies are delivered on time, within budget, and in alignment with the master brand strategy.
:
Provide clear and consistent reporting on PR performance (EMV, Reach, Share of Voice).
ROLES AND RESPONSIBILITIES
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The Senior Global PR and InfluenceManager will be responsible for, but not limited to, the following tasks:
A.
Strategy and Innovation:
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Strategy Development:
Define, document, and implement comprehensive strategies for PR and Influence.
This includes specific sub:
strategies for increasing UGC volume and quality.
:
Seeding Strategy:
Design a strategic approach to product seeding and gifting that maximizes ROI.
This involves identifying key profiles, creating unboxing moments, and defining tiers for gifting (VIP vs.
micro:
influencers).
:
Concept Development:
Collaborate with internal stakeholders to create compelling PR hooks.
Work with local markets to brainstorm how these hooks can be translated into innovative local activations.
B.
Co:
Creation and Market Partnership:
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Market Collaboration:
Actively partner with local markets to
co:
create initiatives
.
This involves regular brainstorming workshops and feedback loops to ensure global concepts work locally, rather than simply sending guidelines.
:
Cross:
Functional Coordination:
Serve as the central point of contact, coordinating input from experts and marketing teams while ensuring local market feedback is integrated into the final output.
:
Meeting Management:
Lead regular status meetings with local PR leads, utilizing these sessions as forums for two:
way dialogue and idea exchange, not just status updates.
C.
Execution and Reporting:
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paris Advertising, Marketing & PR, Management & Executive CDI Competitive
