CDI - Europe e-CRM Project Manager H/F/X > Groupe Clarins > Joboolo FR :

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- Europe e-CRM Project Manager H/F/X role at Groupe Clarins

Join to apply for the CDI

- Europe e-CRM Project Manager H/F/X role at Groupe Clarins

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As part of the Ecommerce Europe team, and reporting to the head of ECRM, you will be responsible of the ECRM campaigns to animate the Database for Switzerland Market (bilingual market).

What you’ll do :

• Definition and optimization of the ECRM contact plan (emailing, triggers, mailing)


• Definition of the targeting, recommendations and monitoring of the commercial pressure


• 360 coordination with retail local team for omnichannel campaigns

Implementation of eCRM online campaigns:

• Email content:
  
  
  storytelling, design brief, HTML production in Badsender, in 2 languages (French and Swiss German)


• Target definition and A/B tests implementation


• Partners management & campaigns monitoring in Adobe Campaign V8


• Analysis of campaign performance and implementation of recommendations to optimize future actions


• Best practices / benchmark in terms of emailing, innovations, CRM and digital trends

eCRM project:

• Loyalty Program visibility :
  
  
  roadmap definition and animation


• Personalization and customer journey optimization


• Support in the implementation of relational campaigns linked to the customer's lifecycle and to loyalty programs in collaboration with the brand and local teams.


• Automatic campaign deployment and / or optimization (emails and push notification)

Regional role:

• Support and evangelization of markets region in their CRM development


• Recommendations:
  
  
  A / B tests, innovations… and sharing with the countries of the region.


• Webinar, training and managing tools such as AI Tool, Badsender, etc


• Best Practices and eCRM guidelines sharing

You are :

• Customer centric


• Business and e-commerce oriented


• Team spirit


• Organized and rigorous


• Fluent in English andGerman is strongly recommended

You have :

• BAC+4/5 degree from a business school or university (digital/e-commerce or marketing specialization would be a plus)


• 3 to 5 years of successful experience in similar roles (crm, campaign management, loyalty, etc)


• Good knowledge of Neolane/Adobe Campaign, google analytics, badsender, dartagnan and figma


• Ecommerce and analytics spirit


• 70 years of expertise in beauty and spa, with the Clarins and myBlend brands


• Unique products and innovative services


• A commitment to Social & Environmental Responsibility embedded in our raison d'être


• A caring and inclusive corporate culture


• Development and training opportunities


• Attractive compensation and benefits


• A flexible work environment, with up to 2 days of remote working per week

If you have a curious mind, a thirst to go further and the drive to boldly take on new challenges, join us.

At Clarins Group, we believe in making life more beautiful for our employees and our customers.


Inclusion and diversity are firmly grounded in our core values, which are part of our DNA.


We strive to achieve inclusiveness and we foster an equal-opportunity culture where everyone can reach their full potential and do their best work.


We welcome applications from all backgrounds.

Our job offers are accessible to candidates with RQTH status.


If you have a disability that requires us to adapt our recruitment process, please contact us ******

To learn more about our group and our commitments to people and the planet, visit # level

• 
  Seniority levelExecutive

• 
  Employment typeFull-time

• 
  Job functionInformation Technology, Marketing, and Project Management


• 
  IndustriesPersonal Care Product Manufacturing

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